Transform Your Life with Expert Coaching

HEADLINE Template:

This should clearly state the main transformation they help their ideal client achieve.

“Here’s How I Help [avatar] [achieve goal] in [timeframe] Without [big objection]”

Example: “Here’s How I Help Busy Moms Lose 15+ lbs in 12 Weeks Without Giving Up Wine or Carbs”

“Transform Your [body/health/life] With a Proven System Designed for [avatar]”

Example: “Transform Your Body With a Proven System Designed for Women Over 40”

“Finally, a Fitness Program That Helps [avatar] [result] — and Actually Keeps It Off”

Example: “Finally, a Fitness Program That Helps New Dads Get Lean — and Actually Keep It Off”

3. Video Section (Coach Speaking On Camera)

Purpose: Build trust, show confidence, and explain your program and values. This is where you connect with the viewer

What to say in the video:

(Use this as a script or guide)

Greet the viewer and thank them for being here Let them know who this is for and what kind of transformation they can expectTalk briefly about your coaching philosophy (what makes your program different)Emphasize your hands-on approach and personal supportHighlight social proof or results (clients, success stories, wins)Make it clear this is a selective program—you don’t work with everyoneEnd with a strongcall to action: invite them to book a call and let them know what to expect

Example CTA:

If this sounds like what you’ve been searching for, click below to book your call. We’ll see if you’re a good fit—and if you are, we’ll get you on track immediately.

CLICK BELOW TO WATCH FIRST!

4. Bullet Points – “What You Get When You Join”

Purpose: Show the value of your offer clearly. Make it easy to skim.

What to include:

List of deliverables (calls, training, app access, nutrition plans, etc.)Any bonus resources, support, or toolsMention “done-for-you” or “customized” services if relevant

Example:

-Customized training & nutrition plan tailored to your body & goals

-Access to my coaching app with progress tracking & accountability

-Weekly check-ins + messaging access for real support

-Mindset coaching to stay consistent & beat self-sabotage

-Flexible, sustainable strategies—no crash diets or overtraining

-Full access to community support & live coaching calls

Name

your role

5. Coach Photo + Personal Story Section

Purpose: Humanize the coach. Create connection through vulnerability and relatability.

What to include in the story:

Who you are (brief intro, family, personal life, etc.)Amoment of struggle(the turning point in your life/health journey)How you overcame it and why that fuels your missionWhy you care so much about helping othersEnd with a hopeful tone, showing the transformation you now offer others

Tone tip: Be real. Be human. Let them feel

your story.

Example Prompts:

"What was the lowest point in your journey?"

"What was the moment you knew something had to change?"

"Why do you coach others now?"

"What would the old you say if they saw you now?"

TESTIMONIALS

What others are saying

— John D

Working with them has been a game-changer for me! I came into the coaching process feeling lost and unsure about my career path. Through insightful discussions and tailored strategies, I gained clarity on my goals and developed a concrete plan to achieve them. I now feel empowered and motivated to take action, and I couldn't be happier with the progress I've made!

— Sarah T

I never realized how much I was holding myself back until I started coaching with [Your Name]. Their support and encouragement helped me confront my fears and limiting beliefs head-on. The personalized approach made all the difference, allowing me to set realistic goals and achieve them step by step. I highly recommend me to anyone looking to make meaningful changes in their life!